陳兆輝 博士

菁英學者
博士生導師
出版作品
Selected Peer-Reviewed Journal Articles
Chan, S. F., Barnes, B. R., & Fukukawa, K. (2016). Consumer control, dependency and satisfaction with online service. Asia Pacific Journal of Marketing and Logistics, 28(4), 594–615.
Poon, P., Albaum, G., & Chan, S. F. (2012). Managing trust in direct selling relationships in a non-Western culture. Marketing Intelligence and Planning, 35(5), 588–603.
Chan, S. F. (2002). Interactivity and communication technology: A communication model for corporate-customers relationship building. The E-Business Review, 2, 35–38.
Chan, K., & Chan, S. F. (2002). Love and money: Chinese couples’ decision on wedding expenses. Asia Pacific Advances in Consumer Research, 5, 224–230.
Book Chapters
Chan, S. F. (2018). Internal factors influencing consumer behaviour – Part 1. In S. F. Chan & J. Charbonneau (Eds.), Consumer Behaviour. The Open University of Hong Kong.
Chan, S. F. (2018). Internal factors influencing consumer behaviour – Part 2. In S. F. Chan & J. Charbonneau (Eds.), Consumer Behaviour. The Open University of Hong Kong.
Chan, S. F. (2018). Consumer decision-making. In S. F. Chan & J. Charbonneau (Eds.), Consumer Behaviour. The Open University of Hong Kong.
Chan, S. F. (2018). External factors influencing consumer behaviour. In S. F. Chan & J. Charbonneau (Eds.), Consumer Behaviour. The Open University of Hong Kong.
陳兆輝. (1998). 國際市場營銷. In 吳子嘉 (Ed.), 企業概論. 卓思出版社.
陳兆輝 (1998). 東方迪士尼樂園. In 香港管理專業發展中心 (Ed.), 市場學概論:附香港案例 (pp. 10–17). 中文大學出版社
Peer-Reviewed Conference Papers
Chan, S. F. (2019). Organizational intentions to extend employment of retiring executives in Hong Kong. In Proceedings of British Academy of Management 2019 Conference. Birmingham, UK.
Chan, S. F., & Altman, Y. (2018). Matching individual and organization needs in effecting retirement delay – The case of Hong Kong: A HRM perspective, conceptual model and propositions. In Proceedings of British Academy of Management 2018 Conference. Bristol, UK.
Chan, S. F. (2017). Effects of control, risk and online dependency on satisfaction and loyalty with online service. Poster presented at IIBG 2017 Annual Academic-Industry Exchange Conference, Hong Kong SAR.
Chan, S. F., & Altman, Y. (2017). Intentions and expectations on delaying retirement: Perspectives from retiring professionals in Hong Kong. Poster presented at IIBG 2017 Annual Academic-Industry Exchange Conference, Hong Kong SAR.
Chan, S. F. (2007). Impact of perceived interactivity, Internet acceptance and flow experience on customer satisfaction and loyalty. In Proceedings of the 2007 International Conference on Electronic Commerce, Administration, Society and Education. Hong Kong.
Chan, S. F. (2007). Impact of perceived interactivity, Internet acceptance and flow experience on customer satisfaction and loyalty: A framework for analysis. Lee Shau Kee School of Business Administration Working Paper 23/2007/MKT/BA/OUHK.
Chan, S. F., & Poon, P. (2004). The role of consumer trust in direct selling: A study of Chinese consumers. In Proceedings of the International Conference on Values in Business. Cairns, Australia.
Chan, S. F. (2003). Internet interactivity and marketing relationship outcome: An exploratory study using the structuration approach. Lee Shau Kee School of Business Administration Working Paper 09/2003/MKT/BA/OUHK.
Chan, S. F. (2003). Interactivity and relationship building: An exploratory study on corporate-customer relationship building via different interactive channels in retail banking. In Proceedings of the International Conference on Advances in Infrastructure for Electronic Business, Science, Medicine and Education on the Internet. L’Aquila, Italy.
Chan, K., Wong, W., & Chan, S. F. (2000). A multi-media workshop on strategic advertising cases in Hong Kong [CD-ROM]. Hong Kong Baptist University, Department of Communication Studies.
